Ladbrokes is one of the oldest and most trusted gambling sites around the world. Its parent company has been operating since 1886, with Ladbrokes currently owning over 3000 + betting shops across the U.K. Ladbrokes’ history began in horse racing with the founder, Harry Schwind having trained racehorses at Ladbroke Hall. It is now a global business available in 23 languages and 16 currencies. As of January 2021, the company had NET Assets of £1,188,089 with annual revenue of just under £1M. And has become a household name with provocative advertising and a wide variety of exciting bonuses. In our latest series of blogs, we’re shining a light on how Ladbrokes remains relevant and continues to grow in the competitive sports betting arena.


Bonus Ladbrokes: offers and promotions

Helping customers get closer to the action with exciting promotions has always been one of the central planks in Ladbrokes’ global expansion. Due to their extensive footprint on high streets across the U.K, they offer online as well and in-shop promotions. Although the in-shop promotions are shop dependant, currently Ladbrokes has 13X online promotions, which is one of the largest offerings on the market for new and existing customers.

  • WIN £/€100 CASH FOR FREE
  • New Customer Offer: Bet £5 to get £20 in Free Bets
  • 5-A-SIDE? Pick your formation. Select your players. Be the boss.
  • Odds Boost on any sport.
  • Ladbrokes ACCA
  • EXTRA Places on selected races.
  • Best Odds Guaranteed for UK and Irish Horse Racing.
  • Best Odds Guaranteed for UK and Irish Dog Racing.
  • 10X Free Spins

Bet on Ladbrokes: the website

Similar to bet365 and Sky Bet, Ladbrokes has everything you would expect from a mature broker’s website enabling easy navigation of the site, with important sports and odds easily accessible. With live dynamic odds along the top of the screen and an easy navigation bar on the left, covering all the categories of betting available. Ladbrokes has something for everyone. Unfortunately, a large proportion of the screen is taken up by Ladbrokes marketing, this is to be expected from online brokers who are trying to raise awareness across a wide variety of sports and offerings. What makes Ladbrokes different however is its emphasis on in-play live sports, which a user can stream at the same time. Sky Bet has followed this model due to their extensive TV licencing, but Ladbrokes makes this feature front and centre on their site bring excitement to the customer, giving them a more complete betting experience by streaming the action across a wide variety of sports. 

Ladbrokes, Esports Betting & Odds 

Ladbrokes has also successfully moved into Esports. Esports is a booming market with activity at an unprecedented rate partly driven by the recent COVID-19 pandemic but also thanks to new streaming services like Twitch, which has helped previously unknown gamers attracting global audiences with their daily streams of games like Warzone, Counter Strike and Fortnight to name a few. So, no matter what a customer is in too. Whether that is competitive gaming at the highest level to some casual fun playing with friends. Ladbrokes has some of the best Esports odds available on the market. 

Ladbrokes App for bet on mobile

Ranked 7th most downloaded for sports betting on the app store. Ladbrokes’ app has only a 3x star rating after 2.9k reviews. For new customers however, it’s a great tool to quickly access all new offers while out on the go. With a real focus on building ACCAs covering all games in each gameweek. This ability to stay up to date on the latest odds while also being able to create interesting and personal bets allows a complete out and about experience.